MMI to open three new 4DX cinemas in Chile

SANTIAGO – Chilean cinema chain Muvix has struck a three-location deal with MediaMation, known as MMI, beginning in 2018.

The plans are to open three MX4D Motion EFX Theatres beginning in June, 2018, the DCinemaToday reports.

The first location will be at the La Fabrica Patio Outlet in San Joaquín, Región Metropolitana. The locations will utilize MMI’s dynamic MX4D Motion EFX seats and will be a featured part of Muvix’s seven cinemas planned for that region.

MMI’s first Chilean theatre will feature 108 MX4D seats.

The silent, air-driven, pneumatic system offers a cinematic experience that immerses moviegoers into the film’s environment. Moving beyond standard 3D, the seats include a full range of motion and effects. Special in-theatre atmospheric effects include wind, fog, strobing and special effects lighting.